It’s been just 30 days since AMD launched the first wave of Phenom II CPUs to the world, but already the company is eager to introduce the public to more processors –including the first Phenom II CPUs to utilize AMD’s brand new AM3 socket. "Why is AMD so eager to get more processors out the door" you ask? Simple, it’s all about improving the company’s bottom line.
AMD is trying to ramp their new 45-nm manufacturing process as aggressively as possible, even if that means they have to take a hit on existing 65-nm Phenom processors in the process. Phenom has never been a hot seller for AMD anyway, and all indications are that Phenom II should address this. Already Phenom II has picked up numerous design wins, including Dell’s latest XPS 625 gaming PC. AMD’s new Phenom II CPUs deliver improved performance over their predecessors, run cooler, and are cheaper for AMD to manufacture. In the end it makes sound business sense for AMD to sweep out the old parts as quickly as possible and bring in the new...
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